As a social publisher and content creator, 421 publishes 631 pieces of content on Instagram per day.
421 applies quick-turn storytelling capabilities to maximize virality on themed-based channels.
421 activates its audience in real time enabling clients to A/B test content and obtain guidance.
Global Audience •
180K Avg / Day / Page •
7,300 Feed Posts / Month •
7,500 Stories / Month •
• 80M Engagements / Month
• 72M Likes / Month
• 10M Saves / Month
• 800K Comments / Month
WORKING WITH 421
421 channels are created by experts in specific verticals; while we are influential, we are not are not Influencers: we are channels. 421 can pair any brand with its perfect interest-based targeted audience.
Branded content, originals, serialized programs, social-first commercials, reels, stories, feed posts, All content is designed for maximum viral impact.
From conception to distribution in mere hours, 421 creates and distributes 100k+ pieces of branded content per year.
Define deliverables, outline needs and determine KPIs
Delivers thought starters and creative pitch to match KPIs and budget
Feedback, creative edits and final asset execution and production
Content is distributed across approved 421 owned and operated channels. Optimize and achieve KPIs in real time
Full wrap up report including data analytics, performance insights and key campaign highlights